There are over 120 million blogs in existence today. Amidst all the clutter and competition, how can you make sure that people will find your blog? The key is effective search engine optimization (SEO). Basically, SEO is a term that encompasses all techniques related to making your blog rank high on the search engines. Without SEO, it is doubtful that you’ll get many readers unless you invest in expensive advertising.
Fortunately, there is one thing you can do to make SEO a lot easier for yourself: install WordPress. WordPress is a customizable blogging platform that allows you to leverage on SEO plugins that are free and effective. In this article, we’ll give you the list of the top 5 WordPress plugins you should install to improve the blog’s search engine ranking:
Google XML Sitemaps – just download and install, the Google XML Sitemaps will function automatically. In essence, this plugin creates sitemaps for your site which allows search engine spiders index your site better. The sitemap updates Google, Bing, and other search engines whenever you create a new blog post or when a new comment is added. It supports custom URLs.
All In One SEO – as of last count, there are over 7 million WordPress blogs that are using this plugin. This is testament to its functionality and most importantly, effectiveness. However, with so many blogs already using it, you might wonder if this plugin can still give you a competitive edge. Well, it definitely would especially if you pick the right keywords for the title, description, and met tags. All In One SEO is provides an all-around solution to beginners and expert internet marketers alike.
SEOPressor – for some internet marketers, adding the correct number of keywords (or keyword density) on every post and description has become second nature. But for relative beginners, it’s easy to miss the correct keyword density. The SEOPressor helps you with that. Just enter the keyword you want to rank for and the plugin will inform you about missing alt tags, missing H1, H2, and H3 tags, and even whether you should make the keyword bold or in italics.
SEO SearchTerms Tagging – this plugin is important for on-page optimization. For instance, if your site ranks well for a search term of, say “computer repair” then this plugin will create a link for that keyword on your blog. It will be displayed on the sidebar, thus strengthening on-page SEO even more.
Broken Link Checker – broken links makes it difficult for search engine spiders to crawl the blog. That means that some pages of your site may not be indexed. This plugin was already important before but it is even more so today after the Google Panda update. The search engines now take your bounce rate into consideration. Now, if your visitors are leaving the site because of broken links, it’s double whammy for your site ranking.